YOUR MESSAGE. OUT IN THE WORLD.
Digital Out-of-Home Advertising (DOOH)
Reach customers in the wild.
Bring your business to screens out in public. Rock manages digital out-of-home campaigns, with creative made for the location.
Talk with Rock →FULLY MANAGED BY ROCK
You approve the plan. We run the campaign.
Rock handles campaign setup, media buying, targeting, delivery monitoring, optimization and reporting. You work directly with our team on the goal, creative and approved investment, with clear reviews along the way.
More than roadside billboards.
Gas stations, movie theaters, stores, gyms, restaurants, hotels and transit locations are among the documented venue types. Available screens vary by market. Rock checks local inventory before recommending placements; a theater listing does not automatically mean a pre-show cinema commercial.
A plan built around place and time.
Select eligible screens by venue and geography, with days and hours shaped around your goal. We review the locations and practical reach before launch.
Creative that fits the screen.
Static artwork, video and audio capabilities differ by location. Rock confirms dimensions and duration, prepares the agreed versions and manages creative approval.
Understand the delivery.
Available reporting includes estimated impressions, spend and CPM by venue type, publisher and geography. Reports update daily. Audience estimates describe potential exposure, not verified individual viewers.
One message across the customer journey.
Rock can coordinate your location-based creative with streaming TV, online video, your website and AI SEO & SEO. A customer who sees the ad should find a clear message and an easy next step when they look you up.
DIGITAL BILLBOARDS / PART OF DOOH
Your message, part of the local landscape.
Digital billboards are one form of digital out-of-home advertising. Rock helps connect clear creative with relevant roads, locations and a practical campaign schedule across NH, MA, ME and VT. We confirm available screens, pricing and specifications before proposing placement.
Plan the location.
Tell us where your customers live, work and travel. We review relevant locations and available inventory before recommending a placement.
Make the message readable.
A clear image, a short message and recognizable branding matter more than fitting every detail onto a roadside screen.
Prepare for the screen.
Dimensions, duration, motion restrictions and delivery deadlines vary. Rock prepares the agreed creative and checks the specifications before delivery. Inventory is confirmed before launch.
Explore seven Rock billboard creative examples
Let’s talk about your next step.
Tell us what you want to accomplish. We’ll help define the right scope.