MAKE THE PLAN PRACTICAL

Lead Quality and Channel Value Comparator

Show when the cheapest lead source is not the cheapest customer source.

Free to use · No email gate · Inputs stay in your browser

Your planning inputs

Examples are editable. All money amounts use U.S. dollars (USD).

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Aggregate costs per stage = spend ÷ stage count. After-spend contribution = wins × contribution per win − spend. Zero denominators show unavailable.

Enter aggregate data only, without names or contact information. Matching periods and definitions do not establish incremental impact.

No data is uploaded, stored or sent to an ad account by this tool. No campaign changes are made.