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MAKE THE PLAN PRACTICAL

Brand Palette and Contrast Lab

Turn a palette into usable combinations; color checks do not certify overall accessibility.

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Your planning inputs

Examples are editable. All money amounts use U.S. dollars (USD).

Your planning result

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The method

WCAG sRGB relative luminance and contrast ratio = (lighter luminance + 0.05)/(darker luminance + 0.05). Normal text AA threshold 4.5:1; large text AA threshold 3:1.

Limits and next steps

Solid-color pair checks only, not full accessibility certification. Large text is at least 18pt regular or 14pt bold. Sources: https://www.w3.org/TR/WCAG22/#contrast-minimum and https://www.w3.org/WAI/WCAG21/Understanding/contrast-minimum

No data is uploaded, stored or sent to an ad account by this tool. No campaign changes are made.